wine tourism

The best wine regions in Europe are still waiting to be discovered. In this article, I want to speak about some of the best wine regions in Europe. It might surprise you that these are still undeveloped from the point of view of tourism, yet they have a great potential. Everyone knows wine regions like Tuscany and its surroundings like Montalcino and Bolgheri. There’s also the well-known Rioja in Spain and the world famous Champagne area in France. However, some of the best wine regions in Europe are still unknown, yet they are always improving the quality of their wines. 1. Romagna, Emilia-Romagna, Italy Romagna is an area in the North of Italy well known for the entertainment on its coast but less well known for its wine. In the past few years, the quality of its wine has increased massively. The landscape is enchanting: the

Over the past 10 years, wine tourism has become a much bigger part of the revenue of wineries. Over the last decade, I’ve seen a massive increase in wine tourism in every wine region in the world. Wineries that include wine tourism in their offer find that it amounts to 15-20% of their turnover. If you want a piece of this market, you need to make sure that you are prepared and organized with an appropriate strategy and a long-term plan.   Two examples of global wine regions that have understood the importance of wine tourism. Before any other wine region in the world, Tuscany understood the importance of wine tourism. Tuscan wine producers managed to direct the tourism already present in their region into their wine cellars. Another example is California’s Napa Valley and Sonoma County. Here too, wine producers have succeeded in attracting enormous